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From the manufacturer

TIGI Bed Head Dumb Blonde Purple Toning Shampoo

For blonde hair
Purple toning pigments help to increase cool tones and banish yellow and brassy tones in blonde hair
Improves blonde vibrancy and adds shine
Hair looks and feels smooth and soft with reduced flyways and friz
To be used once a week
Colour safe

FOR NATURAL/CHEMICAL BLONDES

Banish brassy and yellow tones to enhance vibrant, bright, brilliant blonde. This specially-formulated shampoo is powered by violet toners to banish brassiness and brighten blonde hair, while cleansers and conditioners help refresh, detangle and control frizz.

WARNING: California’s Proposition 65

Product Description

A tone correcting shampoo for blonde hair. Helps gently cleanse blondes while refreshing and conditioning hair. Contains purple toning pigment to neutralize brassy tones in blondes and enhance cool tones. Blended with Polyquaternium 10 to prevent and control frizz, static and flyaway. Improves blonde vibrancy and imparts shine. Leaves hair soft, smooth and manageable. Great for chemically treated hair

Product details

Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 2.17 x 2.17 x 9.25 inches; 12.8 ounces
Item model number ‏ : ‎ 30387
Batteries ‏ : ‎ 1 A batteries required.
UPC ‏ : ‎ 615908423914 799457716724 885405207397 793379218069 787734738798 615908426991
Manufacturer ‏ : ‎ PerfumeWorldWide, Inc. Drop Ship
ASIN ‏ : ‎ B00IOWGJAQ

Best Sellers Rank: #79,630 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #2,156 in Hair Shampoo

Customer Reviews:
4.3 11,155 ratings

Compare with similar items

	This Item TIGI Bed Head Dumb Blonde Purple Toning Shampoo, 13.5 Ounce	Recommendations bondbar By Sally Beauty Purple Brightening Shampoo for Blonde, Lightened & Gray Hair, Neutralizes Brassiness, Repairs, Protects, Hydrates, Vegan, Cruelty-Free, 8 Fl. Oz	dummy Clairol Professional Shimmer Lights Purple Shampoo, 16 fl. Oz, Neutralizes Brass & Yellow Tones, For Blonde, Silver, Gray & Highlighted Hair Packaging May Vary	dummy Pantene Blondie Purple Shampoo 9.6 Fl Oz	dummy L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)	dummy OGX Impecca-Blonde Purple Toning Shampoo, 13 fl oz
	Buying options	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart
Price	—	$9.99	$15.99	$9.99	-10% $8.97 List: $9.99	-6% $10.69 List: $11.39
Price Per Unit	—	$1.25 / Fl Oz	$1.00 / Fl Oz	$1.04 / Fl Oz	$1.32 / Fl Oz	$0.82 / Fl Oz
Delivery	—	Get it as soon as Thursday, May 16	Get it as soon as Thursday, May 16	Get it as soon as Friday, May 17	Get it as soon as Thursday, May 16	Get it as soon as Thursday, May 16
Customer Ratings	4.311,155	4.3279	4.510,204	4.4913	4.423,841	4.44,144
Scent	4.2	4.1	3.8	4.2	4.0	4.0
Softness	3.9	3.6	4.0	4.3	3.9	3.8
Moisturizing	3.8	3.8	—	3.8	3.8	3.7
Value for money	—	4.3	3.9	4.1	4.1	3.9
Sold By	—	SALLY♥BEAUTY	Amazon.com	DealsDelivered	Amazon.com	Amazon.com
hair type	Blonde/ Silver Hair	All	All	Color Treated,Color Treated Hair	Color Treated	Color Treated
scent	pleasant	—	Floral	Coconut, Lotus flower, Rice Milk	Violet & Thyme	Coconut/Vanilla
active ingredients	chloride	—	Salicylic Acid, salicylic acid	—	Salicylic Acid, salicylic acid	water ( aqua ),keratin,glycerin
liquid volume	400 milliliters	8 fluid ounces	16 fluid ounces	9.6 fluid ounces	6.8 fluid ounces	13 fluid ounces
form	Liquid	Cream	Cream	Liquid	Cream	Liquid
target species	Human	Human	Human	Human	Human	Human
suitable hair color	silver	all hair colors	all hair colors	medium blonde	light blonde	silver

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Important information

Ingredients

Water (Aqua/Eau), Sodium Laureth Sulfate, Potassium Chloride, Cocamidopropyl Betaine, Fragrance (Parfum), Glycerin, Dimethiconol, Glycol Distearate, Gluconolactone, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Sodium Chloride, DMDM Hydantoin, Acrylates/Beheneth-25 Methacrylate Copolymer, TEA-Dodecylbenzenesulfonate, Adipic Acid, Sodium Sulfate, Mica, Trehalose, Triethanolamine, TEA-Sulfate, Disodium EDTA, PEG-45M, Sodium Benzoate, Benzophenone-4, Sodium Lauryl Sulfate, Hydrolyzed Keratin, Hydrolyzed Milk Protein, PPG-9, Silica, Silk Powder, Methylisothiazolinone, Phenoxyethanol, Methylchloroisothiazolinone, Potassium Sorbate, Blue 1 (CI 42090), Red 33 (CI 17200), Yellow 6 (CI 15985), Titanium Dioxide (CI 77891).

Directions

Apply to wet hair, lather and rinse.

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Customer reviews

4.3 out of 5

11,155 global ratings

How customer reviews and ratings work

Customers say

Customers like the value, brassiness, smell and brightness of the shampoo. They mention that it works well for the price, it helps to take the brassiness out and that it smells nice. They are also happy with brightness. However, some complain about leakage and disagree on drying time, quality, and color fading.

AI-generated from the text of customer reviews

266 customers mention237 positive29 negative

Customers like the smell of the shampoo. They say it doesn't do much, but it smells nice and is not too drying.

"...But it hit the mark on silky feel, super lather, nice fragrance, and does a respectable job doing its purple thing (keeping reds at bay)...." Read more

"...Smells really good." Read more

"...and the lightest pieces are still super bright, and it makes my hair smell amazing...." Read more

"This products works okay and smells amazing" Read more

177 customers mention147 positive30 negative

Customers like the shampoo for its ability to remove brassiness. They say it helps to lighten up their blonde hair, tones it down, and clarifies it. Some customers also mention that the shampoo smells great and leaves their hair much softer.

"...The yellow disappears and my hair is toned down. I have been buying this for a very long time and highly recommend." Read more

"It helps lighten up my blonde hair but the quality is on a cheaper side and the bottle is smaller than what I thought it would be" Read more

"...It does have sulfates, so it clarifies my hair when I use it...." Read more

"...It’s excellent, gentle on the hair, I have no problem with tangling or dryness. And it smells divine." Read more

120 customers mention93 positive27 negative

Customers like the value of the shampoo. They say it works well for the price, is large for the amount of product, and is well worth it.

"...This is an inexpensive alternative to costly salon visits. You won’t be disappointed...." Read more

"...It is a large bottle for the price point." Read more

"It works good for the price but not as good as some other purple shampoos. It is on the runny side." Read more

"It helps lighten up my blonde hair but the quality is on a cheaper side and the bottle is smaller than what I thought it would be" Read more

76 customers mention76 positive0 negative

Customers are satisfied with the brightness of the shampoo. They mention that it makes their blonde hair brighter, and effectively brightens their balayage. They also say that it helps progress from dark to lighter, and that the bright highlights magically reappear.

"...The first wash seemed to go okay and effectively brightened my balayage...." Read more

"...now (had the color done maybe two weeks ago), and the lightest pieces are still super bright, and it makes my hair smell amazing...." Read more

"Excellent shampoo cleans and gives me a shade I like. I get a lot of compliments on my hair." Read more

"...It is affordable and keeps blonde hair from getting brassy." Read more

858 customers mention585 positive273 negative

Customers are mixed about the quality of the shampoo. Some mention that it works great for a purple shampoo, and is gentle on the hair. However, others say that the pump was broken and the plastic was ripped open. Some customers also say that it doesn't pump out very much each pump.

"...on silky feel, super lather, nice fragrance, and does a respectable job doing its purple thing (keeping reds at bay)...." Read more

"The shampoo is great. Unfortunately, it leaked everywhere in the shipping box." Read more

"...The pump was broken on this item, so I've been pouring it out into my hand. Total PITA...." Read more

"We've used this in the past and it always performs well. This arrived with the pump up and full, which leads me to believe it was used...." Read more

182 customers mention117 positive65 negative

Customers are mixed about the color fading. Some mention it smells great and really helps those orange and yellow tones in blonde hair, while others say that their highlights turned purple. They say it's very pigmented and can stain.

"...The yellow disappears and my hair is toned down. I have been buying this for a very long time and highly recommend." Read more

"...I noticed the suds have very little if any color/toner - unlike other purple and blue shampoos I have used, also very little change in tone on my..." Read more

"...don't wash my hair every day, and the color of the shampoo is a very vibrant purple..." Read more

"...just one use I could tell a difference and after two my hair has less yellow tones and I can see silver streaks in my hair...." Read more

135 customers mention51 positive84 negative

Customers have mixed opinions about the drying time of the shampoo. Some mention that it smells nice and is not too drying, while others say that it does dry out their hair.

"...The orange turned more brown and yellow more blonde.It is drying and tangled my hair easily...." Read more

"...Not drying at all! I will use it as needed after the initial 3 uses. Will buy again if I need to." Read more

"...It also makes my hair feel dry but if I use a moisturizing conditioner after it helps a lot...." Read more

"...My only complaint was that it seemed to dry my hair out more so than other purple shampoos I have used in the past...." Read more

173 customers mention10 positive163 negative

Customers are dissatisfied with the leakage of the shampoo. They mention that it leaks all over the box, and some say that it spills out of the pump top all over.

"The shampoo is great. Unfortunately, it leaked everywhere in the shipping box." Read more

"...This also caused it to leak in the box." Read more

"...The top of one of the shampoos was loose and a lot of it spilled out in the plastic." Read more

"...The only problem is they didn’t put it in a plastic bag, so it leaked all over the box...." Read more

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Cmax7786

Gag gift

Reviewed in the United States on January 5, 2024

Size: 13.5 Ounce (Pack of 1)Verified Purchase

Got this for my Granddaughter, see wanted purple shampoo for her blonde hair, she is 16 and thought it was funny. She's an excellent student 4.o average, far from the dumb blonde.

Helpful

Distracted Ninja

Can’t go wrong with TIGI Bed Head’s purple shampoo

Reviewed in the United States on August 3, 2023

Size: 13.5 Ounce (Pack of 1)Verified Purchase

The price for my usual L’Oréal Everpure purple shampoo was through the roof, so figured it was a good opportunity to look around.
Chose Bed Head’s bc I’ve enjoyed other products of theirs over the years and reviews were good. The only negative I saw was that the pump was pretty wimpy. I could live with that!
I wasn’t disappointed though as noted, the pump is less than impressive😅
But it hit the mark on silky feel, super lather, nice fragrance, and does a respectable job doing its purple thing (keeping reds at bay). And the price atm (~$11)is reasonable if not a steal!
Recommended!

3 people found this helpful

Helpful

Zita

Product is great , but it was packaged poorly

Reviewed in the United States on November 23, 2023

Size: 13.5 Ounce (Pack of 1)Verified Purchase

The shampoo is great. Unfortunately, it leaked everywhere in the shipping box.

One person found this helpful

Helpful

hyppywytch

Leaked during shipping

Reviewed in the United States on November 22, 2023

Size: 13.5 Ounce (Pack of 1)Verified Purchase

Box was too big and container wasn't vacu-sealed during shipment . Didn't lose too much, but thinking of just buying local from store next time.

Sometimes it's fine and other times I lose half the bottle. Not worth the risk with rising costs.

Helpful

Ana

Product smells great!

Reviewed in the United States on January 24, 2024

Size: 13.5 Ounce (Pack of 1)Verified Purchase

We've used this in the past and it always performs well. This arrived with the pump up and full, which leads me to believe it was used. This also caused it to leak in the box.

Helpful

Diane

Does the job of toning blonde hair.

Reviewed in the United States on January 11, 2024

Size: 13.5 Ounce (Pack of 1)Verified Purchase

This is exactly what I needed to tone down my blond hair to make it look more natural.

One person found this helpful

Helpful

JilleeinFL

Smells good

Reviewed in the United States on November 1, 2023

Size: 13.5 Ounce (Pack of 1)Verified Purchase

The product was packaged very well, no way was it going to leak, which I really appreciated. The shampoo itself, doesn’t lather up to well? Not sure if that’s the way the blonde shampoo is supposed to be? This is my first time buying blonde shampoo.

Helpful

R. A. Gould

Beware - not a safe product!

Reviewed in the United States on January 15, 2023

Size: 13.5 Ounce (Pack of 1)Verified Purchase

I have used this shampoo about 5 times since purchase. I basically use it once per week on wet hair and I leave it on for about 2-3 minutes (while bathing) before rinsing and applying conditioner. I noticed the suds have very little if any color/toner - unlike other purple and blue shampoos I have used, also very little change in tone on my hair.
What you should be aware of?
Like others have stated in previous reviews:
Causes scalp itchy!
Causes hair breakage!
Causes hair loss!!!
Causes rash - small red bumps around hairline!
At first I thought the hair loss was possibly a side effect to my intermittent fasting but then I though to read the reviews of this new shampoo I was using… I was shocked to find the exact wording of what I was experiencing!
I experienced ALL OF THE ABOVE symptoms! Reading that someone else had bumps around the hairline and the horrible itchy scalp right after use, was the clincher… I am throwing the rest of this shampoo out!
Not even worth going through the hassle of returning. Product should enhance our hair, not cause it to fall out! Hoping mine begins to grow back in soon.
Review written by my wife.

Helpful

Top reviews from other countries

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Dolores

Excelente producto

Reviewed in Mexico on September 23, 2021

Size: 13.5 Ounce (Pack of 1)Verified Purchase

He probado algunos shampoos matificantes, pero este es el mejor, deja el cabello suave, unos reflejos muy bonitos y el aroma muy agradable

Translate review to English

Amazon Customer

Poor packaging & broken pump

Reviewed in the United Kingdom on November 27, 2023

Size: 13.5 Ounce (Pack of 1)Verified Purchase

Product is good but arrived in a mess having leaked in the bag. The pump also does not work which is annoying as that was part of the attraction

Angélica

Melhor matizador eveeerrrr

Reviewed in Brazil on October 3, 2020

Size: 13.5 Ounce (Pack of 1)Verified Purchase

Tô apaixonada por esse shampoo! Pra quem não gosta de cabelo acinzentado eu recomendo muito, vale cada centavo!! Deixa o cabelo com uma cor lindíssima, super brilhoso, não resseca como alguns outros shampoos roxos e limpa muito bem os fios. No primeiro uso não notei muita diferença, pois não deixo mais de 4min no cabelo, após o segundo uso foi só amor :) tenho usado duas vezes por semana e ele rende super bem.

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Amazon Customer

Best purple shampoo for platinum blondes, bottle will last long time!

Reviewed in Canada on July 22, 2017

Size: 13.5 Ounce (Pack of 1)Verified Purchase

Best vegan purple shampoo I've found so far. Turned my brassy platinum to a nice ashy tone, and gave it a pretty silver tint after a couple uses. It is more blue-violet, which I find works better than other shampoos that are pinky toned (Lush's Daddy-O). I was a little concerened that the bottle wouldn't last,, but the formula is very thick and after a month I've used less than 1/4 of it (I have long hair). I do not find it to be drying, but with bleached blonde hair you will always need to use conditioner after a shampoo. Your hair must be very light for this to work, darker blondes may turn more grey/green. Works well as a toner when left in longer for first use (15-30min), then just shampoo as normal with it. non-tinted shampoo should fix any over toning. Bed Head does not test on animals, which is important to me. I will be purchasing this regularly.

5 people found this helpful

Lisa

Fantastisch und pflegt!!!

Reviewed in Germany on June 1, 2019

Size: 13.5 Ounce (Pack of 1)Verified Purchase

Also ich habe den Kauf eines Silbershampoos wirklich zu einer Wissenschaft gemacht, habe ewig Rezensionen verglichen und Infos gelesen. Schlussendlich wurde es das Shampoo. Ich muss sagen, ich bin ehrlich begeistert! Ich finde den Geruch dezent und frisch, kann die Kaugummi-Beurteilung überhaupt nicht teilen. Zum Vergleich, habe mir auch um horrendes Geld Kerastase Pflegeprodukte zugelegt, weil man so viel Gutes davon hört, die Wirkung war aber erstmal so lala und der Geruch für mich viel zu intensiv. Ich hasse zB auch künstliche Parfüms und habe sonst nur Bio-Pflegeprodukte, aber bei blondiertem Haar hilft die Natur halt erstmal nicht viel. Naja und bei Kerastase habe ich das Gefühl, eine einparfümierte Tussi zu sein, während ich den Geruch von Tigi jung und einfach gut finde.
Die Blondwirkung finde ich gut, mir war klar, dass bei meinem nur mittelblond blondiertem Haar ohne Tönung keine Wunder zu erwarten sind, aber trotzdem waren die Strähnen nach 15 min Einwirkueit deutlich kühler. Färbt ohne Handschuhe auch ein bisschen die Hände, vor allem die Nägel, geht aber nach ein paarmal Händewaschen weg. Dusche wurde nicht gefärbt.
Das allerwichtigste: nach dem Benutzen ist mein frisch blondiertes Haar wie nach einer Kur! Ganz weich und irgendwie aufgefüllt, fühlt sich gesünder an. Sowas hätte ich nie erwartet, ich kann die Austrockung kein Stück bestätigen. Zum Vergleich habe ich nur das Bonacure Silvershampoo von Schwarzkopf bisher getestet, das auch sehr intensiv - intensiver - ist, aber tatsächlich mein Haar noch strohiger gemacht hat. Deswegen bin ich erstmal auch dem vielgepriesenen Fanola No Yellow Shampoo ferngeblieben.
Ich habe erstmal meine Linie gefunden und werde mir demnächst sicher auch die restliche Dumb Blonde Pflegelinie zulegen!

5 people found this helpful

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TIGI Bed Head Dumb Blonde Purple Toning Shampoo, 13.5 Ounce

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From the manufacturer

TIGI Bed Head Dumb Blonde Purple Toning Shampoo

FOR NATURAL/CHEMICAL BLONDES

Product Description

Product details

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Videos for this product

Customer Review: Recommend for brightening up blondes.

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Customer Review: Actually works

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Be aware of shipping!

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Leaking before opened

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Customer Review: Damaged

Important information

Ingredients

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Brand	TIGI
Item Form	Liquid
Hair Type	Blonde/ Silver Hair
Scent	pleasant
Age Range (Description)	Adult