Mike's Bikes Advanced Simulation, 1 term (6 months) Printed Access Card
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Last refresh Oct/09/2018 08:05 PM
MikesBikes Advanced is a premier strategy simulation; providing students with the unique opportunity to evaluate, plan, and implement strategy as they manage their own company, while competing online against other students within their course. Students from the management team of a Bicycle Manufacturing company making all the key functional decisions involving Price, Marketing, Distribution, Finance, Operations, HR, and R&D. They will formulate a comprehensive strategy, starting with their existing product, then adapt as they develop new products for emerging markets. Through the Smartsims easy-to-use interface, students will be taught the cross-functional disciplines of business, and how the development and implementation of strategy involves these disciplines. The competitive nature of MikesBikes encourages involvement and learning in a way that no other teaching methodology can, and your students will have fun in the process!
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